Get Registered
Even if your company buys certified foam, your company does not have permission to use the CertiPUR-US® name or logo unless it is officially registered (it’s free). Here’s how to register.
NEW: Registered companies are required to update their directory listings each year using Directory Listing Update Form C.
Know the Rules
Use the Correct Spelling and Punctuation: CertiPUR-US®
Note that the CertiPUR-US program should never be referred to as just “CertiPUR,” since the latter a separate program based in Europe.
Be sure it is clear that the foam is certified—not the mattress, upholstered furniture, product line, or company. Avoid positioning the CertiPUR-US logo or language in any way that implies an endorsement and/or relationship between the CertiPUR-US and any other claim.
When making claims in connection with the CertiPUR-US® program…
You may say the foam is:
- Screened for relevant chemicals, including flame retardants, that are classified as carcinogens, mutagens or reproductive toxins and are harmful to human health
- Made without ozone depleters
- Made without PBDEs
- Made without mercury, lead and other heavy metals
- Made without formaldehyde
- Made without phthalates regulated by the U.S. Consumer Product Safety Commission
- Low VOC (volatile organic compound) emissions for indoor air quality (less than 0.5 parts per million)
- No chlorofluorocarbons (CFCs)
- Durability-tested
- Emissions-tested
- Content-tested
- Analyzed by independent, accredited testing laboratories
- Meets CertiPUR-US® standards for content, emissions and durability, and are analyzed by independent, accredited testing laboratories
You cannot say the foam is:
- Chemical-free
- Made without chemicals
- Eco-friendly*
- Green*
- Hypoallergenic
- Made without chemicals
- Made without flame retardants
- No carcinogens
- No flame retardants/free of FRs
- Non-toxic
- Recycled*
- Renewable*
- Safe
- Biobased
- Sustainable*
*Avoid using these or other similar unqualified environmental benefit claims which may be prohibited by the Federal Trade Commission Green Guides, a publication designed to help marketers avoid making environmental claims that may mislead consumers.
Get Pre-Approval
All ads, brochures, signage, sales sheets, web pages, marketing materials, news releases, or any other promotional materials that use the CertiPUR-US logo or name MUST be preapproved before you print, publish or post anything. Email all requests to approvals@certipur.us. Turnaround is quick—usually less than three business days.